SideKick by Forma

Plans your week.
Writes your posts.
Shows what worked.

Kick back while SideKick plans your week, turns your calls into follow-ups, and makes your posts, so you focus on what matters.

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The home screen

Your day, already read for you.

  • Reads your calendar, tasks, and posts
  • Writes the brief, answers what you ask
  • Posts to Instagram and Facebook
The home screen

Your day, already read for you.

Open SideKick and the morning is done: the brief is written, the agenda is set, and you can ask for anything else in plain words.

The briefwritten for you every morning
Your agendameetings and tasks, from your real calendar
Connected toolsworking while you are not
Ask SideKickplain words, real actions

Works with the tools you already use

Planner

A calendar that plans the week for you.

SideKick reads your real calendar and lays the week out around it, protecting deep work and flagging the follow-up you are about to drop.

✓Syncs your real Google Calendar
✓Blocks the week around your priorities
✓Flags the follow-up you're about to drop
Planner
Content

Real graphics in your brand, and no two look the same.

Give SideKick the topic and it designs the post, caption included, in your own brand colors and fonts. Every graphic comes out with a fresh look, so your feed never turns into the same template on repeat. What took an afternoon is a coffee break.

✓Posts, carousels and flyers, each one designed for you
✓Tap New look to reshuffle the whole design in one click
✓Your own brand colors and fonts, applied every time
Content
The loop

Your week on autopilot. You touch it twice.

You plan the week and approve the posts. SideKick lays out the week around your calendar, designs the posts, publishes them, flags your follow-ups and reports back. Then it starts again.

SideKick
On autopilot
1
You
Plan the week
Laid out around your calendar
SideKick
Designs the posts
On-brand, captions included
2
You
Approve the posts
One tap
SideKick
Publishes them
Instagram and Facebook
SideKick
Flags follow-ups
From your calls, into your planner
SideKick
Reports back
What worked, in plain English
You, twice a week SideKick, on its own
Social

Every account in one view, in plain English.

SideKick tells you what is working, who took action, and the best time to post next. No dashboards to decode, no jargon.

✓Reach, saves and actions across every account
✓The people who actually engaged, not vanity likes
✓Your best time to post, called for you
Social
Also inside

What else comes with SideKick.

Academy

Learn by shipping. A handful of guided firsts that each leave you with something real: a post, a plan, a follow-up.

Brand kit

Your colors, fonts and voice, set once. SideKick keeps every post on brand, so it looks like you and not like a template.

Library

Every post SideKick makes is saved automatically, ready to reopen, keep editing, or publish whenever you need it.

Security & privacy

Your data is protected.

SideKick removes sensitive details from what it stores, and encrypts your data in transit and your connected accounts at rest.

✓Sensitive identifiers removed from what we store
✓Encrypted in transit and at rest
Pricing

Simple monthly pricing.

Three flat monthly plans. One credit is one content generation.

Starter
$29 / mo
10 credits / month
Create on demand and post it yourself.
  • Content studio: captions & graphics
  • Planner & outputs library
  • 1 connected account
  • Academy & resources
Start with Starter
Most popular
Pro
$59 / mo
40 credits / month
Power tools plus a scheduled queue you approve.
  • Everything in Starter
  • Carousels, flyers & brand voice
  • Social analytics
  • Scheduled queue & content calendar
Start with Pro
Autopilot
$99 / mo
100 credits / month
Set the cadence once. SideKick runs the week.
  • Everything in Pro
  • Full automations & autopost
  • Auto-generate the weekly plan
  • Multi-account posting
  • Priority support
Go Autopilot

Give SideKick a week.
Get your time back.

The busywork that used to eat your day, running itself.

Start with SideKick